Event portfolios and cultural exhibitions in Canberra and Melbourne

Book chapter

Gorchakova, Valentina 2019. Event portfolios and cultural exhibitions in Canberra and Melbourne. in: Goodfellow Publishers.
AuthorsGorchakova, Valentina

Event Portfolio Management' explores the phenomenon of the event portfolio as a policy tool for cities and destinations. Divided into two parts – ‘Theory’ and ‘Practice’ – the book critically analyses and summarises key underpinnings behind portfolio theory development and identifies key trends and issues in the event portfolio approach. It examines the processes of event portfolio development and management, leveraging, stakeholder networking and collaboration, portfolio design, risk assessment and evaluation. With a wide geographical reach, the book introduces the results of empirical research from different international case studies, including Auckland, Wellington and Dunedin in New Zealand, Canberra and Melbourne in Australia, and Manchester and Edinburgh in the UK.

Keywordsevent portfolio; destination management; major events; cultural exhibitions
PublisherGoodfellow Publishers
Web address (URL)http://hdl.handle.net/10545/624243
File Access Level
Publication datesAug 2019
Publication process dates
Deposited24 Oct 2019, 14:36
AcceptedJul 2019
ContributorsUniversity of Derby, UK
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