Andrew Hirst
Name | Andrew Hirst |
---|---|
Job title | Senior Lecturer in Marketing |
Research institute | College of Business, Law and Social Sciences |
ORCID | https://orcid.org/0009-0002-6603-5110 |
Research outputs
Digital Asset Marketing: Traceability as a competitive advantage in a low carbon economy
Hirst, A., Veasey, C. and Daniel, J. 2023. Digital Asset Marketing: Traceability as a competitive advantage in a low carbon economy. AM2023. From Revolution to Revolutions, University of Birmingham, UK, 3-6 July 2023, Academy of Marketing. University of Birmingham .69
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