Christian Veasey


NameChristian Veasey
Job titleLecturer in Marketing
Research instituteCollege of Business, Law and Social Sciences

Research outputs

Construction and Factorial Validation of a Short Version of the Attitudes Towards Mental Health Problems Scale (SATMHPS)

Yasuhiro, K., Taylor, E. C., Wilkes, J, Veasey, C., Maybury, S, Jackson, J., Lieu, J and Asano, K 2022. Construction and Factorial Validation of a Short Version of the Attitudes Towards Mental Health Problems Scale (SATMHPS). Mental Health Religion & Culture. pp. 1-10. https://doi.org/10.1080/13674676.2022.2114441

Japanese Martial Arts for Wellbeing During COVID-19

Veasey, C., Foster Phillips, C. and Kotera, Y. 2021. Japanese Martial Arts for Wellbeing During COVID-19. International Journal of Spa and Wellness. https://doi.org/10.1080/24721735.2021.1976987

Managing strategic accounts with empowerment and management support for co-creation of value

Veasey, C., Lawson, Alison and Kotera, Y. 2021. Managing strategic accounts with empowerment and management support for co-creation of value. British Academy of Management.

An empathetic approach: Using appreciative inquiry to gain balanced insights

Veasey, C., Lawson, Alison and Hancock, Charles 2021. An empathetic approach: Using appreciative inquiry to gain balanced insights. Academy of Marketing.

From KAM to KARMA: The evolution of Key Account Management for co-creation of value

Veasey, C. and Lawson, Alison 2020. From KAM to KARMA: The evolution of Key Account Management for co-creation of value. British Academy of Management.

Identifying critical success factors in Key Account Management, along with characteristics of Key Account Managers, in order to develop a new model and approach to implementation

Veasey, C. 2016. Identifying critical success factors in Key Account Management, along with characteristics of Key Account Managers, in order to develop a new model and approach to implementation. British Academy of Management.
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