Christian Veasey
| Name | Christian Veasey |
|---|---|
| Job title | Senior Lecturer in Marketing |
| Research institute | College of Business, Law and Social Sciences |
| ORCID | https://orcid.org/0000-0001-5842-7320 |
Research outputs
Digital Asset Marketing: Traceability as a competitive advantage in a low carbon economy
Hirst, A., Veasey, C. and Daniel, J. 2023. Digital Asset Marketing: Traceability as a competitive advantage in a low carbon economy. AM2023. From Revolution to Revolutions, University of Birmingham, UK, 3-6 July 2023, Academy of Marketing. University of Birmingham .Cross-cultural perspectives on mental health shame among male workers
Kotera, Y., Jackson, J., Aledeh, M., Edwards, A., Veasey, C., Barnes, K., Komorowska, M. A., Adam, H. and Kirkman, A. 2023. Cross-cultural perspectives on mental health shame among male workers. Journal of Men's Health. 19 (3), pp. 65-71. https://doi.org/10.22514/jomh.2023.018Construction and Factorial Validation of a Short Version of the Attitudes Towards Mental Health Problems Scale (SATMHPS)
Kotera, Y., Taylor, E. C., Wilkes, J., Veasey, C., Maybury, S., Jackson, J., Lieu, J. and Asano, K. 2022. Construction and Factorial Validation of a Short Version of the Attitudes Towards Mental Health Problems Scale (SATMHPS). Mental Health Religion & Culture. pp. 1-10. https://doi.org/10.1080/13674676.2022.2114441Japanese Martial Arts for Wellbeing During COVID-19
Veasey, C., Foster Phillips, C. and Kotera, Y. 2021. Japanese Martial Arts for Wellbeing During COVID-19. International Journal of Spa and Wellness. 5 (2), pp. 1-13. https://doi.org/10.1080/24721735.2021.1976987Managing strategic accounts with empowerment and management support for co-creation of value
Veasey, C., Lawson, A. and Kotera, Y. 2021. Managing strategic accounts with empowerment and management support for co-creation of value. British Academy of Management.An empathetic approach: Using appreciative inquiry to gain balanced insights
Veasey, C., Lawson, A. and Hancock, C. 2021. An empathetic approach: Using appreciative inquiry to gain balanced insights. Academy of Marketing.From KAM to KARMA: The evolution of Key Account Management for co-creation of value
Veasey, C. and Lawson, A, 2020. From KAM to KARMA: The evolution of Key Account Management for co-creation of value. British Academy of Management.From key account management to strategic partnerships: critical success factors for co-creation of value
Veasey, C. 2019. From key account management to strategic partnerships: critical success factors for co-creation of value. Thesis https://doi.org/10.48773/923wzIdentifying critical success factors in Key Account Management, along with characteristics of Key Account Managers, in order to develop a new model and approach to implementation
Veasey, C. 2016. Identifying critical success factors in Key Account Management, along with characteristics of Key Account Managers, in order to develop a new model and approach to implementation. British Academy of Management.435
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