Tourism to religious sites, case studies from Hungary and England: exploring paradoxical views on tourism, commodification and cost–benefits

Journal article


Wiltshier, P. and Clarke, Alan 2012. Tourism to religious sites, case studies from Hungary and England: exploring paradoxical views on tourism, commodification and cost–benefits. International Journal of Tourism Policy.
AuthorsWiltshier, P. and Clarke, Alan
Abstract

The application of systems theory to tourism development has a pedigree that has largely been derived from econometrics and macro–economic theory (Baggio et al., 2010; Franch et al., 2010; Choi and Sirakaya, 2006; Schianetz and Kavanagh, 2007, 2008; Dwyer et al., 2010). This paper identifies opportunities and some barriers to developing sites of religious worship for tourism to maximise income and engage appropriate resources allocation strategies. The authors have investigated tourism development that is sympathetic to sacred purposes at these sites over several years. Religious sites are now acknowledging that homogeneous supply responses may no longer be appropriate. Each special site demands a heterogeneous response of site guardians to changeable demand and careful evaluation of how to maximise income generated from very limited resources. This necessitates improved skills in guardians to build appropriate point of sale products and services that fit with consumption expectations and are congruent with sacred purpose.

KeywordsReligious tourism; Visitation; Religious sites; Income generation
Year2012
JournalInternational Journal of Tourism Policy
PublisherInderscience Publishers
ISSN1750-4104
Web address (URL)http://hdl.handle.net/10545/291045
hdl:10545/291045
Publication dates10 Sep 2012
Publication process dates
Deposited13 May 2013, 16:19
SeriesVolume 4
Number 2
ContributorsUniversity of Derby
File
File Access Level
Open
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File Access Level
Open
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