European transnational education in the Middle East: Conceptual highs, lows, and recommendations

Journal article


Cseh, L., Christopher S. Dutt, Leonard Cseh, Phil Hardy and Yukari Iguchi 2022. European transnational education in the Middle East: Conceptual highs, lows, and recommendations. International Marketing Journal of Culture & Tourism . (2), pp. 1-21. https://doi.org/10.33001/18355/imjct0106
AuthorsCseh, L., Christopher S. Dutt, Leonard Cseh, Phil Hardy and Yukari Iguchi
Abstract

The use of transnational education (TNE) is becoming increasingly popular around the world. Such forms of education offer international students with degrees from different countries while remaining in their home country. Frequently, universities offer degrees through branch campuses or strategic partnerships to support such international students. Given their proliferation, it is important to consider what some of the most effective methods in ensuring their smooth operation are. This research considered the reflective observations of one such TNE to provide some insights into best practices for other such TNE programmes. One of the chief recommendations is the need for flexibility in course material and delivery styles, as well as looking to exploit the opportunities offered by TNE through initiatives such as collaborative international teaching sessions. Keywords: Transnational Education; UK Education; Qatar Education; Cross-cultural education.

Keywordstransnational education; strategic partnerships; teaching
Year2022
JournalInternational Marketing Journal of Culture & Tourism
Journal citation(2), pp. 1-21
PublisherKatara Publishing House
ISSN2410-6836
2409-0867
Digital Object Identifier (DOI)https://doi.org/10.33001/18355/imjct0106
Web address (URL)http://dx.doi.org/10.33001/18355/imjct0106
Publisher's version
File Access Level
Controlled
Output statusPublished
Publication dates30 Aug 2022
Publication process dates
Accepted2022
Deposited02 Nov 2022
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