Barbara Tomasella
| Name | Barbara Tomasella |
|---|---|
| Job title | Senior Lecturer in Marketing and Operations |
| Research institute | College of Business, Law and Social Sciences |
| ORCID | https://orcid.org/0000-0001-7390-7875 |
Research outputs
Embedding the Sustainable Development Goals Into Higher Education Institutions’ Marketing Curriculum
Tomasella, B., Akbar, B., Lawson, A., Howarth, R. and Bedford, R. 2024. Embedding the Sustainable Development Goals Into Higher Education Institutions’ Marketing Curriculum. Journal of Marketing Education. https://doi.org/10.1177/02734753241231182Social marketing as a behaviour change strategy to increase tourists' pro-environmental behaviour
Lawson, A., Akbar, B., Tomasella, B. and Azara, I. 2023. Social marketing as a behaviour change strategy to increase tourists' pro-environmental behaviour. in: Ramkissoon, H. (ed.) Handbook on Tourism and Behaviour Change Cheltenham Edward Elgar. pp. 138-155Maximising the impact of cross-sector partnerships for the United Nations Sustainable Development Goals
Wylie, A. and Tomasella, B. 2023. Maximising the impact of cross-sector partnerships for the United Nations Sustainable Development Goals. The British Academy of Management (BAM) Conference. Newcastle 06 - 08 Sep 2016 British Academy of Management (BAM).Hospitality that cares: a qualitative investigation into small foodservice businesses’ social responsibility
Barbara Tomasella, Alisha Ali and Devi Gill 2023. Hospitality that cares: a qualitative investigation into small foodservice businesses’ social responsibility. Current Issues in Tourism. pp. 1-17. https://doi.org/10.1080/13683500.2023.2214849The role of higher education institutions (HEIs) in educating future leaders with social impact contributing to the sustainable development goals
Tomasella, B., Anne Wylie and Devi Gill 2022. The role of higher education institutions (HEIs) in educating future leaders with social impact contributing to the sustainable development goals. Social Enterprise Journal. https://doi.org/10.1108/sej-03-2022-0027CSR engagement in SMEs – tactical or strategic?
Conway, E. and Tomasella, B. CSR engagement in SMEs – tactical or strategic? CSR Conference. Belfast N/A.Abductive Thematic Analysis in Hospitality and Tourism Research
Tomasella, B. 2022. Abductive Thematic Analysis in Hospitality and Tourism Research. in: Contemporary Research Methods in Hospitality and Tourism Bingley Emerald. pp. 203-219How to enhance the engagement of social enterprises with the sustainable development goals (SDGs)
Tomasella, B. 2021. How to enhance the engagement of social enterprises with the sustainable development goals (SDGs). The British Academy of Management (BAM) Conference. Newcastle 06 - 08 Sep 2016 British Academy of Management (BAM).Ethical, social or both? The ethicality of Social enterprises
Tomasella, B. 2020. Ethical, social or both? The ethicality of Social enterprises. The British Academy of Management (BAM) Conference. Newcastle 06 - 08 Sep 2016 British Academy of Management (BAM).The importance of personal values and hospitableness in small foodservice businesses’ social responsibility
Barbara Tomasella and Alisha Ali 2019. The importance of personal values and hospitableness in small foodservice businesses’ social responsibility. Hospitality & Society. https://doi.org/10.1386/hosp_00004_1Delivering transformative tourism experiences
Tomasella, B. 2019. Delivering transformative tourism experiences. Tourism Naturally.A critical analysis of small business social responsibility in independent foodservice businesses
Barbara Tomasella 2019. A critical analysis of small business social responsibility in independent foodservice businesses. Thesis https://doi.org/10.7190/shu-thesis-00251Hospitableness: driving Social Responsibility (SR) in hospitality businesses
Tomasella, B. 2018. Hospitableness: driving Social Responsibility (SR) in hospitality businesses. The INC: Tourism, Hospitality & Events in a Changing World. University of Derby.Corporate Social Responsibility (CSR) digital communication in small independent restaurants.
Tomasella, B. 2016. Corporate Social Responsibility (CSR) digital communication in small independent restaurants. 5th International Conference on Social Responsibility, Ethics and Sustainable Business. Milan, Italy 06 - 07 Oct 2016A pluralistic framework for the analysis of corporate social responsibility and its application to small and medium enterprises
Tomasella, B. 2016. A pluralistic framework for the analysis of corporate social responsibility and its application to small and medium enterprises. The British Academy of Management (BAM) Conference. Newcastle 06 - 08 Sep 2016 British Academy of Management.Motivations for sustainability engagement among small tourism enterprises
Tomasella, B. 2015. Motivations for sustainability engagement among small tourism enterprises. WIT Press. https://doi.org/10.2495/sdp150751645
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