The theory of planned behaviour in the context of cultural heritage tourism.

Journal article


Alonso, Abel Duarte, Sakellarios, Nikolaos and Pritchard, Mike 2015. The theory of planned behaviour in the context of cultural heritage tourism. Journal of Heritage Tourism. https://doi.org/10.1080/1743873X.2015.1044992
AuthorsAlonso, Abel Duarte, Sakellarios, Nikolaos and Pritchard, Mike
Abstract

An emerging body of literature addresses multiple aspects of cultural heritage tourism in multiple environments worldwide. This study seeks to contribute to current knowledge, studying visitors to a heritage building in the UK through the lens of the theory of planned behaviour (TPB). A questionnaire based on the various predictors associated with the TPB was designed to gather participants' motivations to visit the heritage building, including visitation to sightsee, attend events, and experience gastronomy at the building's restaurant. The findings confirm the validity and impact of attitude towards the behaviour, subjective norms, and perceived behavioural control on behavioural intention, in this case, to become involved in heritage building visitation. In addition, it was noticed that respondents' level of agreement suggests their preparedness to invest in terms of travel, time, and financially spending when visiting heritage buildings. Implications of the findings will be discussed and future research avenues suggested.

KeywordsHeritage; Tourism; Culture
Year2015
JournalJournal of Heritage Tourism
PublisherTaylor & Francis
ISSN1743873X
17476631
Digital Object Identifier (DOI)https://doi.org/10.1080/1743873X.2015.1044992
Web address (URL)http://hdl.handle.net/10545/622312
http://creativecommons.org/licenses/by-nc-nd/4.0/
hdl:10545/622312
Publication dates03 Jun 2015
Publication process dates
Deposited14 Mar 2018, 16:07
Rights

Archived with thanks to Journal of Heritage Tourism

ContributorsEdith Cowan University and University of Derby
File
File Access Level
Open
File
File Access Level
Open
Permalink -

https://repository.derby.ac.uk/item/930xw/the-theory-of-planned-behaviour-in-the-context-of-cultural-heritage-tourism

Download files

  • 58
    total views
  • 0
    total downloads
  • 1
    views this month
  • 0
    downloads this month

Export as

Related outputs

Micro enterprises, self-efficacy and knowledge acquisition: evidence from Greece and Spain.
Alonzo, Abel Duarte, Kok, Seng, Sakellarios, Nikolaos and O'Brien, Seamus 2018. Micro enterprises, self-efficacy and knowledge acquisition: evidence from Greece and Spain. Journal of Knowledge Management. https://doi.org/10.1108/JKM-02-2018-0118
The theory of planned behavior in the context of a food and drink event: A case study.
Alonso, Abel Duarte, Sakellarios, Nikolaos and Cseh, Leonard 2015. The theory of planned behavior in the context of a food and drink event: A case study. Journal of Convention & Event Tourism. https://doi.org/10.1080/15470148.2015.1035822
Strengths, innovation, and opportunities in a burgeoning industry: An exploratory study.
Alonso, Abel Duarte, Sakellarios, Nikolaos, Alexander, Nevil and O'Brien, Seamus 2018. Strengths, innovation, and opportunities in a burgeoning industry: An exploratory study. Asia Pacific Journal of Marketing and Logistics. https://doi.org/10.1108/APJML-05-2017-0105
Corporate social responsibility in a burgeoning industry: a stakeholder analysis.
Alonso, Abel Duarte, Sakellarios, Nikolaos, Alexander, Nevil and O’Brien, Seamus 2018. Corporate social responsibility in a burgeoning industry: a stakeholder analysis. Journal of Strategy and Management. https://doi.org/10.1108/JSMA-04-2017-0024
The potential for craft brewing tourism development in the United States: a stakeholder view.
Alonso, Abel Duarte and Sakellarios, Nikolaos 2016. The potential for craft brewing tourism development in the United States: a stakeholder view. Tourism Recreation Research. https://doi.org/10.1080/02508281.2016.1209284
Exploring innovation perceptions and practices among micro and small craft breweries: A three-country study
Alonso, Abel Duarte, Bressan, Alessandro and Sakellarios, Nikolaos 2017. Exploring innovation perceptions and practices among micro and small craft breweries: A three-country study. https://doi.org/10.1108/IJWBR-03-2016-0011
A resource based approach in the context of the emerging craft brewing industry
Alonso, Abel Duarte, Bressan, Alessandro and Sakellarios, Nikolaos 2016. A resource based approach in the context of the emerging craft brewing industry. European Business Review. https://doi.org/10.1108/EBR-12-2015-0176