A retailer's perspective of customer loyalty
Conference item
Keegan, J. and Brindley, Clare 2011. A retailer's perspective of customer loyalty. Academy of Marketing.
Authors | Keegan, J. and Brindley, Clare |
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Keywords | Retail; Marketing; Customer-relationships |
Year | 2011 |
Publisher | Academy of Marketing |
Web address (URL) | http://hdl.handle.net/10545/621305 |
hdl:10545/621305 | |
Publication dates | 2011 |
Publication process dates | |
Deposited | 31 Jan 2017, 16:55 |
Contributors | Nottingham Trent University |
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https://repository.derby.ac.uk/item/94968/a-retailer-s-perspective-of-customer-loyalty
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