Supporting Green Business Growth: Towards a Transformative Approach

Book chapter


Baranova, P. 2024. Supporting Green Business Growth: Towards a Transformative Approach. in: Andersen, T. J. (ed.) Sustainable and Resilient Global Practices: Advances in Responsiveness and Adaptation Leeds Emerald Group Publishing Limited. pp. 79–96
AuthorsBaranova, P.
EditorsAndersen, T. J.
Abstract

The study analyses a survey of 372 businesses operating in the East Midlands and reveals the trends of engagement with green growth, demand for green skills development and pro-environmental business support. The findings confirm major differences in how large and small businesses engage with green growth and the challenges they face. Sectorial characteristics are of significance in growth trends and confirm manufacturing companies derive more turnover from the green products when compared to services. Manufacturing companies are also more proactive than services in integrating the green growth ambitions with the business strategy. Green skills and information gaps are major obstacles to business engagement with green growth. Business support agencies are urged to broaden the scope and availability of the pro-environmental enterprise support. Policy community is advised to develop support mechanisms that reduce skills and information gaps. A transformative approach to enterprise support is advocated in order to catalyse the contribution of the business community
to sustainable regional development.

KeywordsBusiness strategy; business support; policy; green skills; transformation; regional development
Page range79–96
Year2024
Book titleSustainable and Resilient Global Practices: Advances in Responsiveness and Adaptation
PublisherEmerald Group Publishing Limited
Place of publicationLeeds
SeriesEmerald Studies in Global Strategic Responsiveness
ISBN978-1-83797-612-6
Digital Object Identifier (DOI)https://doi.org/10.1108/978-1-83797-611-920241005
https://doi.org/10.1108/9781837976119
Web address (URL)https://www.emerald.com/insight/content/doi/10.1108/978-1-83797-611-920241005/full/html
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Open
Output statusPublished
Publication dates
Online19 Jul 2024
Publication process dates
Accepted08 Apr 2024
Deposited04 Jul 2024
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