The ecosystem of fun for hotel mobile app users
Book chapter
| Authors | Parapanos, D. and Michopoulou, E. |
|---|---|
| Editors | O'Connor, P., Tuomi, A. and Nixon, L. |
| Abstract | Despite increasing investments in mobile technologies by organizations in tourism and hospitality, challenges persist in effectively enhancing customer experiences. To address this, innovative promotional strategies are focusing on engagement through gaming and gamification, which are among the most popular trends. This research aims to expand on existing gamification studies by exploring a fun ecosystem within hotel gamified mobile applica-tions, examining the relationships between different user types. A study in-volving 495 hotel visitors with mobile app experience found that interactions within such a gamified ecosystem can significantly enhance the fun for us-ers. The proposed model suggests that the element of fun can be further am-plified when combined with other enjoyable elements. |
| Keywords | Fun; Games; Gamification; Mobile; hotels; technology |
| Year | 2025 |
| Book title | Information and Communication Technologies in Tourism |
| Publisher | Springer |
| Place of publication | Vienna-New York |
| Series | Springer Proceedings in Business and Economics |
| ISBN | 9783031837043 |
| Digital Object Identifier (DOI) | https://doi.org/https://doi.org/10.1007/978-3-031-83705-0 |
| Web address (URL) | https://link.springer.com/chapter/10.1007/978-3-031-83705-0_16 |
| File | License All rights reserved File Access Level Controlled |
| Output status | Published |
| Publication dates | |
| Online | 27 May 2025 |
| Publication process dates | |
| Deposited | 18 Jul 2025 |
https://repository.derby.ac.uk/item/qyyv3/the-ecosystem-of-fun-for-hotel-mobile-app-users
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